Sumitomo Rubber has developed Tire Aerodynamics Simulation, a simulation technology for the tire development process. In addition to reducing rolling resistance of tires, it is extremely important to reduce aerodynamic drag around tires in order to improve fuel efficiency (electric power consumption) of EVs. By visualizing the airflow near the tires of a moving vehicle through a proprietary simulation that...
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Sumitomo Rubber to Launch Dunlop Sport Maxx RS Flagship Tire
Sumitomo Rubber will sequentially from June release Dunlop Sport Maxx RS, a flagship tire that delivers a high level of handling performance and grip. The tires will be available in 26 sizes. The Sport Maxx RS can be used for both general road and circuit driving, and the tire responds well to handling and provides a stable ride in any...
Review of the Japanese Rubber Industry in 2023
The year 2023 was a year in which the rubber industry was greatly affected by the surrounding environment. The easing of semiconductor shortages led to a recovery in automobile production, the main source of demand, but higher raw material prices, electricity and other utility costs, logistics costs, labor costs, and various other costs affected business performance. The rubber industry in...
Sumitomo Rubber Updates CO2 Reduction Targets
Sumitomo Rubber has set a new 2030 reduction target for Scope 3 to achieve carbon neutrality for its entire supply chain. In addition, the 2030 reduction targets for Scope 1 and 2 have been raised due to the progress made ahead of schedule as a result of proactive efforts at each of the company’s sites. Scope 3 accounts for about...

Sumitomo Rubber Opens New Research Base in Sendai
Sumitomo Rubber will open a new research base, the Sumitomo Rubber Innovation Base Sendai, in Sendai City, Miyagi Prefecture, as a base for utilizing Nanoterrace, a next-generation synchrotron radiation facility that will start operation in 2024. The number of researchers will be increased in the future. The company wants the center to become a hub for innovation in academia and...
Sumitomo Rubber’s Dunlop Tires Mounted on Concept Cars at Japan Mobility Show 2023
Sumitomo Rubber’s Dunlop brand concept tires are being installed on concept cars exhibited at the Japan Mobility Show 2023 held at Tokyo Big Sight from October 26 to November 5. Mitsubishi Motors The Mitsubishi D:X Concept is an electric crossover MPV based on the image of a future Delica that supports an active mobility lifestyle, combining the comfort and livability...