Nexen Tire of Korea will supply the N-FERA Sport 205/65R16 as a new tire for BMW’s new 2 Series Active Tourer. The BMW 2 Series Active Tourer is BMW’s first front-wheel drive MPV with a dynamic and modern design. In addition to its high-performance engine and transmission, the new model is the second generation of a vehicle that combines excellent...
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Nexen Tire Japan to Launch High-Performance All-Season Tire
Nexen Tire Japan Inc. has announced that it will start selling a new all-season tire, the Nexen Blue 4 Season, on Sept. 1. The product will be available in 18 sizes, ranging from 13 to 17 inches. The new product has adopted V-shaped grooves, improving its hydroplaning resistance and its performance on slush. Meanwhile, 3D sipes provide snow traction and...
Nexen Aims to Sell 1 Million Tires per Year in Japan by 2022
Following the January establishment of joint venture Nexen Tire Japan Inc., partners Nexen Tire Corp. and Toyota Tsusho Corp. (TYO:8015) are eager for their new JV to make a full-scale entry into the Japanese market. The company hopes to hit a landmark of 1 million annual unit sales by 2022, acknowledging the target is ambitious but believing it possible to...
Tackling Japan, Nexen Tire Aims to Triple Sales Within Five Years
Nexen Tire Corp. is gearing up to make a full-scale push into the Japanese market. South Korea’s third-largest tire manufacturer has established a joint venture with Toyota Tsusho Corp. (TYO:8015), the trading arm of the Toyota Group. Registered as Nexen Tire Japan Inc., the new subsidiary will serve as a trading company in automotive tires and is set to commence...