Nippon Goodyear KK (Goodyear Japan) recently wrapped up a donation initiative commemorating the launch of the EfficientGrip ECO EG027. Carrying this out over Feb. 15 – April 19 as part of the Goodyear Better Future campaign, the company pledged to send the Shiretoko Nature Foundation a donation corresponding to the number of participants in the initiative, and ended this as...
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Goodyear Teams up With Skechers for Joint Development of Footwear
Goodyear Tire & Rubber Co. recently announced that it has been working with footwear brand Skechers USA Inc. to develop new footwear. Outsoles making use of Goodyear’s rubber technology are being utilized in a range of Skechers products. These outsoles incorporate various Goodyear technologies, such as a special polymer that includes renewable soybean oil. As a result, the outsoles provide...
Goodyear Announces Self-Regenerating, Adaptive Concept Tire
The Goodyear Tire & Rubber Co. recently announced its revolutionary self-regenerating concept tire, reCharge. This concept tire is able to adapt to different driving conditions and change accordingly while meeting a user’s mobility needs. At the core of the reCharge concept is a refillable, biodegradable tread compound. The ability to refill with individual capsules, or cartridges, radically simplifies the process...
Goodyear Eyes Increased Growth for All-Season Tires in Japanese Market
The Goodyear Tire & Rubber Co. is a pioneer in the field of all-season tires, boasting a 40-year history with these in the market for radial tires. Now, the major U.S. tire maker has set its sights on expanding this business in Japan. True to their name, all-season tires are able to maintain steady performance in any season of the...
Bridgestone Americas, Goodyear to Merge US Wholesale Networks
Bridgestone Corp. (TYO:5108) subsidiary Bridgestone Americas Inc. and The Goodyear Tire and Rubber Co. announced on April 17 that they will jointly establish TireHub LLC, a nationwide U.S wholesale company. TireHub will handle U.S. wholesale operations for the passenger vehicle tire and small truck tire businesses of both parent companies. Bridgestone Americas and Goodyear will use the opportunity to offer...
CEOs of 11 Tire Makers Meet in US to Discuss Environment, Health, ELTs
CEOs from major Japanese tire manufacturers such as Bridgestone Corp. (TYO:5108), Yokohama Rubber Co. Ltd. (TYO:5101) and Toyo Tire & Rubber Co. Ltd. (TYO:5105), along with their counterparts from Europe, the U.S. and South Korea, gathered in California on Nov. 17, 2017 for a seventh meeting of global tire industry CEOs. In total, the event was attended by leaders from...