Global Platform for Sustainable Natural Rubber

Tokyu Bus, Toyo Tires and Itochu Join Forces for Sustainable Natural Rubber Supply Chain

Tokyu Bus will be the first bus company in the world to participate in Project Tree, an initiative led by Itochu that aims to achieve traceability and sustainability of natural rubber. Itochu will further promote the project with the cooperation of Toyo Tires, which supplies tires to Tokyu Bus. Natural rubber is the main raw material used in the tires...

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Sumitomo Riko Joins GPSNR for Sustainable Procurement of Natural Rubber

Sumitomo Riko has joined on July 25 the Global Platform for Sustainable Natural Rubber (GPSNR). This comes as the company believes that it is necessary to endorse and join the GPSNR policy to ensure the traceability and sustainability of the procurement of natural rubber. GPSNR is an international platform established in October 2018 with the participation of tire manufacturers, automakers,...

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Yokohama Rubber Holds Event to Interact With Natural Rubber Suppliers & Form Unified Stance on Issues

Yokohama Rubber and subsidiary Yokohama Rubber Singapore held a Suppliers’ Day event this past May, looking here to interact with natural rubber suppliers and reach a unified stance on various issues as Yokohama Rubber pursues the sustainable procurement of natural rubber. This marks the third time the company has held such an event, with previous Suppliers’ Days having been organized...

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Yokohama Rubber Revises Procurement Policy for Sustainable Natural Rubber

Yokohama Rubber Co. Ltd. (TYO:5101) recently announced that it has revised its Procurement Policy for Sustainable Natural Rubber. The revision incorporates the policy framework approved at the second general meeting of the Global Platform for Sustainable Natural Rubber (GPSNR) held in September 2020 into the company’s procurement policy, reaffirming Yokohama Rubber’s commitment to achieving a higher level of sustainability in...

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Sumitomo Rubber Sets up New Singaporean Subsidiary to Procure Natural Rubber

Sumitomo Rubber Industries Ltd. (TYO:5110) recently announced that it has established a natural rubber procurement subsidiary in Singapore in an effort to secure a stable supply of high-quality natural rubber. Named Sumitomo Rubber Singapore Pte. Ltd., this new company is set to begin operations in April. Sumitomo Rubber has so far procured natural rubber through a specialized division of Singaporean...

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Michelin, Continental, Smag Form JV for Rubberway Smartphone App

Michelin, Continental AG and agricultural software developer Smag are forming a joint venture for Rubberway, a smartphone application aimed at mapping the supply chain for natural rubber. The new JV is slated to begin operations by the end of 2019 and will focus on bolstering the app’s technological development and rollout. The Rubberway app has been designed to comply with...

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