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Bridgestone Develops Technology to Spot Disease in Rubber Trees

on December 15, 2015 in Industry, Innovation

Bridgestone Corp. (TYO:5108) has developed a simple technique for diagnosing white root rot disease. Caused by the plant pathogen Rigidoporus microporus, the disease affects para rubber trees, a source of natural rubber. Bridgestone aims to contribute to para rubber tree conservation efforts and a stable supply of natural rubber. The new technique applies a biotech method called loop-mediated isothermal amplification,...

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Bridgestone CEO Appointed Honorary Investment Advisor to Thailand BOI

on December 11, 2015 in Industry, Tires

Bridgestone Corp. CEO and chairman of the board Masaaki Tsuya has been appointed as Honorary Investment Advisor to the Thailand Board of Investment (BOI). The position was established to assist the BOI in promoting Thailand as an attractive investment destination to Southeast Asia and the world. The appointment is in recognition of the Bridgestone group’s contributions to Thailand’s development from...

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Bridgestone CEO Tsuya Talks Strategy – More Buyouts Possible (Part 2)

on December 9, 2015 in Tires

Bridgestone Corp. CEO and chairman of the board Masaaki Tsuya stated that the company has not ruled out buying more companies in the same industry. However, he added that although money makes an acquisition itself possible, the important thing is that a lack of strategic value, such as synergies coming after integration, complicates matters. Tsuya went on to say that...

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Bridgestone CEO Tsuya Talks Strategy – More Buyouts Possible (Part 1)

on December 8, 2015 in Tires

Bridgestone Corp. CEO and chairman of the board Masaaki Tsuya recently commented on the two M&A deals the tire manufacturer announced in October. Tsuya said that Bridgestone has not ruled out buying more tire manufacturers or other companies in the same industry. He went on to say that the three big acquisitions in the company’s history have been Firestone Tire...

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Bleak Forecast for Winter Tires

on December 7, 2015 in Tires

Sales of studless winter tires in Japan have been brisk for the past few years thanks to the snowfall. According to Japan Automobile Tyre Manufacturers Association (JATMA), 25.96 million snow tires were sold in Japan in 2014, marking a year-on-year increase of 4.0 percent. Studless tires accounted for 99.8 percent of all snow tire sales: 25.92 million units sold, up...

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New Bridgestone Tire Identifies Road Conditions

on December 4, 2015 in Innovation, Tires

Bridgestone Corp. is the first company in the world to successfully commercialize a technology that identifies road conditions from a tire. The proprietary technology is called Contact Area Information Sensing (CAIS). It collects data on the tire surface that comes into contact with the road and analyzes that data to understand the road and the tire’s condition. Through real-time analysis...

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