Bridgestone is promoting cost reductions throughout the entire value chain by optimizing the balance between sales, production and inventory. The company is reducing fixed costs in line with sales volume, optimizing the production system, and thoroughly reducing inventory based on volume and value. In production, Bridgestone is shortening operating days and suspending operations of some processes to improve profitability of...
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Four Japanese Tire Makers Post Record Sales and Profit in First Half
The four Japanese tire makers have released their first half (January-June) results for the fiscal year ending December 31, 2024. Bridgestone, Sumitomo Rubber, Yokohama Rubber and Toyo Tires all posted record-high sales and profits for the period. Although tire sales volume was slightly struggling, the external environment, including raw material prices, yen depreciation, and lower ocean freight rates, in addition...
Bridgestone to Invest 25 Billion Yen in Kitakyushu Plant
Bridgestone will invest approximately 25 billion yen ($170 million) in its Kitakyushu Plant, a production base for tires for mining and construction vehicles, to renovate existing facilities. The investment is a strategic investment based on the medium-term business plan running through 2026 to achieve long-term aspirations for 2030, focusing on improving quality rather than expanding quantity, and strengthening the mining...
Bridgestone Tackles Health Management, Bans Smoking on Company Premises
Bridgestone is pursuing a variety of health management goals. These include improving productivity by reducing the rate of absence from work due to illness and increasing the number of healthy and energetic employees, reducing future medical costs, contributing to the enhancement of corporate value and improving the health literacy of each employee through collaboration with industrial health staff and health...
Bridgestone to Address EUDR-compliant Products and Other Issues
While Bridgestone aims to expand tire sales in its tire business in Europe this fiscal year, the company is rushing to address the impact and outlook of EUDR-compliant natural rubber procurement costs by promoting activities to realize a sustainable supply chain based on its Global Sustainable Procurement Policy. Products using natural rubber, such as natural rubber and tires, are subject...
Bridgestone Begins R&D on Tire Materials Using Next-Gen Synchrotron Radiation Facility
Bridgestone has begun research and development of tire materials utilizing NanoTerasu, a 3GeV high-brilliance synchrotron radiation facility located on the new Aobayama Campus of Tohoku University. NanoTerasu utilizes soft X-rays, which are suitable for observing polymer materials such as rubber, to observe polymer materials widely used in tire products on a molecular scale. By understanding the characteristics of polymer materials...