Bridgestone, Sumitomo Rubber, Yokohama Rubber and Toyo Tires have released their nine months (January-September) financial results for fiscal 2024. While some companies achieved record-high performance in the same period, partly due to the effect of yen depreciation, the North American market, which is in a sense a dollar box for Japanese, European, and U.S. tire makers, was affected by the...
Tires

Bridgestone Signs Collaboration Agreement to Develop Tires for Lunar Exploration Vehicles
Bridgestone has signed a collaboration agreement with Astrobotic Technology to develop tires for lunar rover vehicles. Working on research and development of tires for lunar rovers since 2019, the company has developed first and second-generation tire concept models and has conducted a series of ground driving tests and simulations. Astrobotic is a leading space exploration and technology development company with...
Retread Tires at Core of Sustainability Efforts, Attracting Attention: Bridgestone
In line with its mission of contributing to society with the highest quality, Bridgestone’s vision is to become a sustainable solutions company that continuously delivers social and customer value by 2050. To achieve carbon neutrality and 100% sustainable materials by that year, the company is promoting the establishment of a unique sustainability business model in which tires are created, sold,...
Test Ride: Yokohama Rubber Iceguard 7 Ideal for SUVs and EVs
Yokohama Rubber’s Iceguard 7 studless tires for passenger cars are now in their fourth season. The tire combines ice performance, snow performance, and long-lasting performance at a high level, providing absolute peace of mind on winter roads. In recent years, sales of SUVs and EVs have been on the rise in the Japanese market, but how well does the Iceguard...
Bridgestone Again Achieves Top Ranking in Securities Analysts Association of Japan Awards
Bridgestone has been ranked first for the third consecutive year in the Automobile, Auto Parts, and Tire category of the Securities Analysts Association of Japan’s Awards for Excellence in Corporate Disclosure for fiscal 2024. The awards have been held annually since fiscal 1995 with the aim of improving corporate disclosure, and this year marks the 30th award. The disclosure study...
Bridgestone to Close Retreading Materials Plant in Belgium
Bridgestone group company Bandag Europe announced at a special meeting of its employees its intention to close its retreading materials (pre-cured tread and cushion rubber) production plant in Lanklaar, Belgium, by the first half of 2025. The truck and bus business in Europe, including retread tires, has been facing many profitability issues, and the company has been restructuring its business...