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Sumitomo Rubber President Participates in the Association of Male Leaders to Accelerate the Advancement of Shining Women

on November 24, 2022 in Industry

Sumitomo Rubber President Satoru Yamamoto participated in the Association of Male Leaders to Accelerate the Advancement of Shining Women (Secretariat: Cabinet Office). While deepening his network with male leaders from various industries across Japan, he will accelerate the company’s efforts to promote gender equality and women’s activities. The Men’s Leaders’ Group is a gathering of corporate executives and others to...

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Sumitomo Rubber Receives Gold Award in Pride Index 2022 for LGBTQ+ Initiatives

on November 24, 2022 in Industry

Sumitomo Rubber  has received the Gold award in the Pride Index 2022, an evaluation index for LGBTQ+ and other sexual minority initiatives at companies and organizations. In order to embody “Our Philosophy,” the company has positioned diversity and inclusion (D&I) as a priority management issue. It has implemented a number of measures to realize a workplace where diverse attributes and...

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Sumitomo Rubber and NEC Successfully Convert Expert Designer Know-How in Tire Development into AI – Part 2

on November 22, 2022 in Industry

This article follows part 1 published yesterday.  In sensory evaluation in tire development, onomatopoeia was sometimes used for qualitative evaluation by test drivers in search of the ultimate perfection, and the same phenomenon was sometimes expressed differently by different drivers. In addition, experience and know-how were required to decipher sensory evaluations, and the know-how to derive improvement ideas from evaluation...

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Sumitomo Rubber and NEC Successfully Convert Expert Designer Know-How in Tire Development into AI – Part 1

on November 21, 2022 in Industry

Sumitomo Rubber and NEC have collaborated to successfully develop AI of the know-how of masters (skilled designers) in tire development. The interpretation of sensory evaluation is based on communication between skilled designers and test drivers, an area that has been extremely difficult to systematize. This time, skilled designers from Sumitomo Rubber and data scientists from NEC collaborated to systematize the...

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Japan Michelin Tire Signs Exclusive Supplier Contract for JAL’s New Aircraft

on November 18, 2022 in Industry, Tires

Michelin Japan has been selected as the exclusive tire supplier for five years for the new Airbus A350-1000 airliner to be introduced by Japan Airlines (JAL) from fiscal 2023. This is the first time that Michelin has signed a contract as the exclusive tire supplier to JAL. All A350-1000 aircraft, which are JAL’s mainstay international aircraft, will be equipped with...

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Industry Trends: Signs of Recovery in Automotive Rubber Parts Performance

on November 15, 2022 in Industry, Market Background

Are we on the way toward a full-fledged recovery in demand? As rubber and plastic product manufacturers continue to announce their first half (April-September) earnings results for the fiscal year ending March 31, 2023, a recovery trend becomes visible in the automobile industry, the main source of demand. With the global economic outlook uncertain, it remains to be seen whether...

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